Digital Content and Services in Denmark
Reviewed by the Commoner Law Editorial Team. Sourced from Danish Acts of Parliament (love), executive orders (bekendtgørelser), and official government guidance. Written in plain language for general understanding — this is educational content, not legal advice. Our editorial standards
What is this right?
Since 2022, specific rules protect consumers who buy digital content and services:
- Conformity: Digital content (apps, software, streaming, e-books, cloud services) must be as described, fit for purpose, and of satisfactory quality.
- Updates: The supplier must provide necessary updates (security and functionality) for as long as the consumer can reasonably expect.
- Complaint period: For one-time purchases, the complaint period is 2 years. For ongoing subscriptions, the content must remain conforming throughout the contract.
- Remedies: If the digital content is defective — repair, replacement, price reduction, or termination of the contract and refund.
- Data rights: If you terminate, the supplier must not use your personal data (except as required by law) and must allow you to retrieve your content.
When does it apply?
- You purchased or subscribed to digital content or a digital service — including where you "pay" with personal data.
- The content is defective, doesn't work as described, or stops receiving updates.
What to Do If a Digital Product or Subscription Is Not Working as Promised in Denmark
- Report the issue to the supplier and request a fix, replacement, or refund.
- If the supplier refuses, file a complaint with Forbrugerklagenævnet or the relevant trade board.
- If you cancel a subscription due to defects, request deletion of your data and export of your content.
What should you NOT do?
- Don't accept "no refunds on digital purchases" — your statutory rights apply to digital content too.
- Don't ignore missing updates — the supplier has a duty to keep the content secure and functional.
- Don't assume free services have no protections — if you provided personal data, the same consumer rights apply.
Common Questions
Do Danish consumer rights cover apps, software, and streaming subscriptions?
Yes. Since 2022, digital content and digital services — apps, software, streaming, e-books, cloud services — must be as described, fit for purpose, and of satisfactory quality. Protections apply even if you 'pay' with personal data rather than money. The supplier must also provide necessary security and functionality updates.
How long can I complain about defective digital content in Denmark?
For a one-time purchase, the complaint period is 2 years. For ongoing subscriptions, the content must remain conforming throughout the contract. Remedies include repair, replacement, a price reduction, or termination of the contract with a refund. 'No refunds on digital purchases' clauses cannot override your statutory rights.
What happens to my data if I cancel a Danish digital subscription?
If you terminate the contract, the supplier must not use your personal data except where required by law, and must let you retrieve your content. Request deletion of your data and export of your content. If the supplier refuses to fix a defect, file a complaint with Forbrugerklagenævnet or the relevant trade board.
When does it apply — digital content and services?
You purchased or subscribed to digital content or a digital service — including where you "pay" with personal data.The content is defective, doesn't work as described, or stops receiving updates.
What should I do if an app, software, or streaming service I paid for is defective or not receiving promised updates in Denmark?
Report the issue to the supplier and request a fix, replacement, or refund.If the supplier refuses, file a complaint with Forbrugerklagenævnet or the relevant trade board.If you cancel a subscription due to defects, request deletion of your data and export of your content.
What should you NOT do — digital content and services?
Don't accept "no refunds on digital purchases" — your statutory rights apply to digital content too.Don't ignore missing updates — the supplier has a duty to keep the content secure and functional.Don't assume free services have no protections — if you provided personal data, the same consumer rights apply.